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President’s Message Aug 24, 2015

President's Message

Monday, August 24th 2015


CFFA President,

Welcome to the California Fresh Fruit Association’s website. We hope you find the information here valuable and we encourage you to contact us with any suggestions or questions.


The summer recess of the California Legislature is a favorite time for many. Without a doubt it is a time when legislative members and staffers get the opportunity to spend more time with their families and enjoy a break from long days (and nights) in Sacramento. However, for those of us that deal with the Legislature on a day to day basis summer break means that, quite frankly, there is less worry about mischief originating out of the Capitol. This year the Legislature took their break from mid-July to mid-August. This was a time to savor the lack of biased committee meetings and hearings where the outcome on bills, in a vast majority of the cases, is already decided, usually on a party line basis. It was a time to be able to focus, for us association types, on issues at the federal level knowing that a  state gut and amend bill could not suddenly pop up unannounced. But as the saying goes, “all good things must come to an end.” The Legislature returned and within a matter of a few short days, new proposals were born that once again reaffirmed the extreme viewpoints that have become so prevalent in the Golden State. As an example, a Southern California Assemblyman did a gut and amend on a bill so that the production of food that used recycled water from the oil industry would have to provide consumers with “warning labels” for such use. Never mind there is not a stich of scientific evidence to indicate any danger for anyone consuming such products and in a terrible drought like the one we are experiencing such recycling would seem to be a good idea. No, in reality, this is more about being opposed to “fracking” than it is about food safety but let’s not get confused with the facts. So we turn back to fight the forces of unreasonableness until the end of the session when we will once again celebrate the exodus of lawmakers from the building with the golden dome.    We look forward to representing our membership and working with other associations for the overall benefit of California agriculture. Thank you for visiting our site and we sincerely hope that you will visit again soon. 


Thank you for visiting our site and we sincerely hope that you will visit again soon.